Jeff Echols – Find Your Ideal Client
January 4, 2022
Businesses are complex organisms run by busy people. They evolve or stagnate based on the economic climate, the owner, the employees, the clients, the work they produce, and many other factors. It’s easy for business to become routine without questioning your methods, marketing, and clients. Do you take every job offered, or do you select projects that benefit your company and your style of work? Creating your ideal client gives you a goal to shoot for and a ruler to measure prospects by.
Our guest Jeff Echols started his career as an architect in Chicago and Indianapolis. However, he always enjoyed the idea of focusing on startups and market development. So, Jeff pivoted his career and now works as a business consultant. Now he produces multiple podcasts, speaks professionally, and provides valuable expertise to businesses in all fields. He wants to streamline your business, help you discover your ideal customer, and guide you on the transition from service provider to trusted advisor.
Episodes are sponsored and produced by Isaiah industries, a manufacturer of specialty metal roofing systems and other building materials.