Mark Mitchell – How-To Market Building Materials

September 15, 2021

While the construction industry is stuck in its ways, the speed of change is ramping up. Disruptors, new faces, and investment dollars bring ideas, products, and technology, driven by a desire to meet contractors’ needs. Keep your notepad handy and apply these concepts to your business.

Our guest is Mark Mitchell of Whizard Strategy, an expert and thought leader in building materials. Mark has an uncanny ability to shed light on things, encouraging manufacturers to move beyond production and satisfy the needs of contractors, architects, and property owners. Listen in as he gives his thoughts on the trends of the future.

Connect with Mark and kickstart your future at

Episodes are sponsored and produced by Isaiah industries, a manufacturer of specialty metal roofing systems and other building materials. Learn more.

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